Toni Breidinger Returns to TRICON for Truck Series Opener at Daytona

Breidinger Tabbed to Drive the No. 1 Tundra for Season-Opener

MOORESVILLE, N.C. (February 1, 2024) – TRICON Garage (TRICON) announced today that Toni Breidinger will return as driver of the No. 1 Toyota Tundra TRD Pro for the NASCAR Craftsman Truck Series (NCTS) season-opener at historic Daytona (Fla.) International Speedway. The 24-year-old will carry primary sponsorship from premium lifestyle energy drink, CELSIUS.

CELSIUS is a better-for-you, premium alternative to sugary energy drinks. Made with 7 Essential Vitamins, CELSIUS has the perfect balance of flavor and energy that serves as an awesome pick-me-up for active lifestyles.

Breidinger, who is set to chase the ARCA Menards Series (AMS) Championship in 2024, broke records with TRICON last season as the highest-placing female debut driver in series history, finishing 15th at Kansas Speedway. In three Truck Series starts, the Bay Area native scored two top-20 finishes.

Outside of racing, Breidinger is a successful model featured in campaigns for Victoria’s Secret, Aritzia, GAP, and FP Movement, along with being one of the most followed drivers on social media in NASCAR with over five million followers.

Breidinger will be running double-duty, competing in both the Fresh from Florida 250 with the NCTS on February 16 before running the AMS Daytona 200 on Saturday, February 17. Coverage for both events will air on FS1 and MRN Radio.

For more information about Toni Breidinger, visit her website at and follow her on social media @tonibreidinger. To learn more about CELSIUS, visit and @celsiusofficial on social media.

About Celsius Holdings, Inc.
Celsius Holdings, Inc. is a global consumer packaged goods company with a proprietary, clinically proven formula. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. CELSIUS energy drinks offer proprietary, functional, essential energy formulas clinically-proven to offer significant health benefits to its users. CELSIUS energy drinks are backed by six university studies that were published in peer-reviewed journals validating the unique benefits provided by them. For more information, please visit:

About TRICON Garage
TRICON Garage is Toyota Racing Development’s flagship NASCAR Craftsman Truck Series organization fielding five full-time Toyota Tundra TRD Pros. Under ownership by former NASCAR driver David Gilliland, businessman Johnny Gray and industry veteran Kevin Ray, TRICON is actively involved in three different industries – racing, fabrication and transportation. The team operates out of three buildings totaling 60,000 square feet in Mooresville, North Carolina.